A cool marketing app puts the spotlight even more on an already great marketing campaign. That’s exactly what Xplore Group was after with its original disposable camera app for communication agency TheseDays Y&R and Belgian Internet provider Telenet.
Alpheios is one of the biggest suppliers of professional cleaning products, systems and strategies in the Benelux. The company offers a wide range of products, turning product data management quite a challenge. To streamline that process, Alpheios implemented a PIM (Product Information Management) solution, only to encounter even more challenges.
Alpheios called on Xplore Group to migrate the PIM solution to the cloud. But since the original set-up was not exactly what Alpheios had hoped for, the company requested a new implementation that would need all business requirements.
Xplore Group assessed the existing application structure and business flow. The discovery phase led to a blueprint for the new implementation, which was discussed with Alpheios during a review workshop. The actual implementation was carried out in three short sprints. During the implementation, Xplore Group trained the key users, preparing them for the new environment.
“Thanks to the PIM implementation we are able to manage and improve our product data in a central database, enhancing the efficiency of our business processes and offering our customers accurate product information. Our customers easily find the information they are looking for in our new web shop.”
Numbers
- 2 companies
- 6 web shops
- 27.000 products
Xploration
Alpheios needed a user-friendly PIM solution, improving the information enrichment process and customer experience.Our solution
A PIM solution, integrated with the company’s ERP environment, web shops and mailing system.Integration
- Akeneo (PIM)
- SAP
- Selligent
- Intershop